Cellocator brings a built Glonass-GPS solution on the market that is intended for the Russian and CIS automotive market.

Cellocator Launches an Integrated Compact GLONASS/GPS Solution for the Automotive Market in Russia & CIS

The company will officially introduce Compact GLONASS in Moscow to partners and customers in a one-day seminar on March 28

Rosh Haayin, Israel- March 19, 2012 –Cellocator, a Pointer Telocation Division, (Nasdaq Capital Market: PNTR, Tel-Aviv Stock Exchange: PNTR), has launched its Compact GLONASS Solution, catering to service providers in the automotive Russian market. Russia's Global Navigation Satellite System (GLONASS) has reached global coverage, and is now being promoted by the government for commercial use in Russia. The GLONASS constellation has 24 operating satellites to date with a total of 31 satellites in orbit.

Catering to the need of its customers in the Russian and CIS territories, Cellocator introduces an integrated GLONASS-GPS solution, Compact GLONASS. The solution is comprised of Cellocator’s Compact unit and an external active GLONASS/GPS antenna, offering small footprint solution, ease of installation, and enhanced positioning accuracy.

“The majority of the solutions and products we offer in the markets we serve are based on real market requirement from our customers”, said Israel Ronn, General Manager of Cellocator, the Product Division of Pointer Telocation. “Compact GLONASS answers the need in the Russian market to equip every vehicle with a GLONASS compatible receiver. We will continue to encourage our customers to approach us in any market specific requirement”, he added.

Compact GLONASS is certified in accordance with GOST R 51318.22-99 by Certificate of Conformity № ROSS RU.ML04.N00726.

Cellocator is a leading Automatic Vehicle Location (AVL) technology provider with more than 800,000 units installed in over 55 countries. The Compact GLONASS solution is commercially available and will be officially introduced in Moscow to partners and customers in a one day seminar the company is holding on March 28, 2012. For more information about Cellocator’s Compact GLONASS Solution please visit: or email us at

About Pointer Telocation

Pointer is a leading supplier of MRM (Mobile Resource Management) for the motor vehicle industry. The combination of technological supremacy and innovation enables Pointer to develop and manufacture unique communications solutions to meet customers' needs. The Company provides a range of services to insurance companies and vehicle owners, including road services, car towing, locating stolen cars, managing vehicle fleets, safety products and other value added services.

Pointer has grown in recent years also through successful implementation of acquisitions in Israel and in Argentina and establishing business branches and partnerships in Mexico, Romania and Brazil. In April 2004, the Company acquired the assets and operations of Shagrir Ltd., and in 2007 the Company acquired the assets and operations of Cellocator. Pointer has offices in Israel, Argentina, Mexico, Brazil and Romania.

Pointer has a growing list of customers and products installed in more than 55 countries. Among the Company customers are insurance companies that offer or require towing services and locating services of vehicles as part of the insurance policies they sell.

Pointer shares are traded on NASDAQ (PNTR) and the Tel Aviv Stock Exchange (PNTR).

The Company's top management and the development center are located in the Afek Industrial Area of Rosh Ha'ayin.